Brad Dalke (left) and Garrett Clark (second from right) recently played in the Creator Classic at Eastlake Golf Club.
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While professional golf may have its ups and downs at the highest levels of the game, business thrives on content creators. Social media stars have become so popular over the past few years that they have secured equipment contracts with major OEMs and are playing where the pros play, as evidenced by the recent Creator Classic at Eastlake Golf Club.
One of the most popular ensembles in the Youtube Golf scene is Good Good Golf. The group has become one of the biggest success stories in content creation in the past few years with its channel reaching 1.7 million subscribers, and has also managed to secure sponsorship deals with some major OEMs.
The job of creating content is fun, but that doesn’t mean it’s easy. Like any other job, the gig comes with hours on the clock.
“This summer, we’ve been going about 15 days a month,” Good Good member Brad Dalke said in this week’s episode of Subpar GOLF. “And in the 15 or so days we were home, we probably filmed four or five of those days … it was very busy.”
Dalke, a former college golfer at the University of Oklahoma, also has his own channel, which he films when he’s not on the Good Good watch.
“I didn’t have much time [film for my own channel] this summer,” said Dalke. “But I’ll start answering that again in the next week or so.”
Content creation may seem fun and games on the outside, but hearing those editorial demands is a reminder that it takes a lot of work.
Check out Dalke’s full interview with Subpar below.
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